WOODLANDS Home & Garden Group Ltd are delighted to announce the acquisition of Smart Modular Ltd (t/a My Modular), an entrepreneurial and innovative modular garden building business with a network of skilled installation specialists, based in Otley.

Their portfolio of products will be rebranded and become part of the award winning Tiger range over coming months, allowing the business to enter a new higher end category of the garden building market, while also benefitting from the reach of the Tiger brand.

Ross Moran, Chief Executive of Woodlands Home & Garden Group said: “As part of our strategy, we are committed to helping our customers find their perfect space, by offering them an extensive selection of high-quality garden buildings that showcase the best possible range of designs, budgets and uses. As a result of our analysis of the market, product, and service proposition, we concluded that it would make sense to bring in specific expertise, together with the right level of experience, innovation and quality required so that we could enter the market as quickly and effectively as possible. We are delighted to welcome Stuart and his team to the group, and we look forward to working with them to create further growth for the business.”

The modular operation will be based at Woodlands’ state-of-the-art manufacturing facility at Thornbury alongside the company’s existing Log Cabin production.

As part of the deal, Stuart Davison, the founder of My Modular, will join the Woodlands board as Commercial Director, to further develop the modular category and to support the wider growth plans of the group.

This caps a busy month for Woodlands, who also confirmed this week that three of their senior leadership team have been promoted to join the main board of directors, with the appointments of Graham Parlett to Finance Director, Lauren Coley to Product Director, and Agata Choma to Operations Director. This followed the news in mid-November that the business had agreed a landmark deal with the British Garden Centres group which will bring Tiger show sites to 35 UK garden centres over the next three and a half years.

Woodlands were advised on the acquisition by legal professionals Adrian Ballam and Olivia Field (corporate), and Charlotte Nuttall (employment) of Ward Hadaway, with tax advice provided by KPMG Tax, with a team led by Nathan Potton, and Alison Moir.

My Modular were advised by Liz Delgado of IHL (corporate), Samuel Moore of Ortolan (Tax), and Oliver Wilkinson of Wilkinson & Partners (Financial).